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Atlantic Marketing Journal

Atlantic Marketing Journal

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Home > Publishing > Active Journals > AMJ > Vol. 6 (2017) > No. 2

 

Volume 6, Number 2 (2017)

Articles

PDF

The Narcissistic Salesperson: A Framework of Their Relationships with Job Satisfaction, Organizational Commitment, and Customer Orientation
J. Garry Smith

PDF

Do Investors Value Comparative Ads? The Effects of Comparative Advertising on Stock Returns
Tommy Hsu

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Couples Sleeping Apart--Separate Master Bedrooms and the Impact on the Real Estate and Related Markets
John E. Crawford

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Entrepreneurship Marketing in North Carolina’s Wine Industry
George D. Shows, Pia A. Albinsson, and James E. Stoddard

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Double Trouble: Commingled Effects of Fast Food and Sugar-Sweetened Beverage Consumption and the Intervening Role of Physical Activity on Childhood Obesity
Christopher Berry, Scot Burton, and Elizabeth Howlett

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Cause-Related Marketing: The Effect of Checkout Charity Requests on Consumer Donation Behavior
Brian R. Kinard and Minerva Lacal Pardo

 
 
 
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ISSN: 2165-3887(electronic)

2165-3879(print)

 
 
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