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Volume 13, Number 1 (2024)

Articles

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Why Students Select their College Major: An Investigative Study
Kate N. Matthews, Diane R. Edmondson, and Lucy Matthews

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The influence of Job Embeddedness on Voluntary Salesforce Turnover
James DeConinck, Drew Carnes, and Mary Beth DeConinck

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How Politics Affects Practitioner Attitudes of Marketing Faculty Interns
William T. Neese, W. Frank Thompson, and Charla Brown

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The Impact of the Anthem Protest Movement and COVID on NFL Viewership
George W. Stone, Michael A. Jones, and Kirsten Passyn