Presenter Information

Guang Yang, Lynchburg CollegeFollow

Keywords

dyadic perceptual discrepancy, buyer-supplier relationship, perceptual accuracy, dyadic trust, asymmetric trust

Document Type

Proceedings Abstract

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Dyadic Perceptual Discrepancy (DPD) of Buyer-Supplier Relationships: Review and Operationalization

http://digitalcommons.kennesaw.edu/ama_proceedings/2017/B2B-SCM_T02