A Preliminary Investigation into Tourism Readiness: Proposing a Tourism Potential Index

Michelle B. Kunz, Morehead State University
Janet M. Ratliff, Morehead State University

Do Values Explain Visit Intention of Cultural Property Sites? An Application of Value Theories in Cultural Property and Consumption

Wooyang Kim, Minnesota State University Moorhead
Kelly La Venture, Bemidji State University
Kwangsoo Park, North Dakota State University

Effective Destination Promotion in Rural Communities: Management and Marketing Approaches

Kelly La Venture
Wooyang Kim, Minnesota State University Moorhead