An Analysis of Gender Differences in Ratings of Importance of School Physical Education and Recreation Programs

Paul J. Costanzo, Western New England University

Revamping the Eagle Empire: An Initiative for Improving Services and Social Media Content of a Collegiate Athletic Program

Steve Chen, Morehead State University
Anna Gdovak
Adrienne Hall

The Impact of Program Dominance on Student Interest In College Football

George W. Stone, North Carolina A&T State University
Michael A. Jones, Southeastern Louisiana University

The Influence of Athletics on University Branding: Through the Lens of Key Stakeholders

Justin Grubb, Missouri Western State University
Shiva Nandan, Missouri Western State University

The Utilization of Hiring High-Profile Head Football Coaches to Market the Athletic Department and Boost Fan Attendance at NCAA Division I Institutions

Tim Wilson
Chris Croft
Sabrina Reed