DigitalCommons@Kennesaw State University - Atlantic Marketing Association Proceedings: Defining Sustainability on Campus: A Network Analysis of Competing Student Conceptions

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Green Marketing / Sustainability

Defining Sustainability on Campus: A Network Analysis of Competing Student Conceptions

Matt Hettche, Christopher Newport UniversityFollow
Dae-Hee Kim, Christopher Newport University
Lisa Spiller, Christopher Newport University

Keywords

unstructured data analysis, structural topic model, text analysis

Document Type

Proceedings Abstract

Included in

Business Law, Public Responsibility, and Ethics Commons, Marketing Commons

COinS

Defining Sustainability on Campus: A Network Analysis of Competing Student Conceptions