Keywords
case studies, experiential learning, concise writing
Document Type
Proceedings Abstract
The One-Page Case Study: Facilitating the Use of Cases (pp. 234-235)
http://digitalcommons.kennesaw.edu/ama_proceedings/2017/MKTGEDU_T09
case studies, experiential learning, concise writing
Proceedings Abstract
The One-Page Case Study: Facilitating the Use of Cases (pp. 234-235)
http://digitalcommons.kennesaw.edu/ama_proceedings/2017/MKTGEDU_T09