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Atlantic Marketing Association Proceedings

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Home > Conferences, Workshops, and Lectures > AMA Proceedings > 2016 > 2016

Special Sessions / Case Studies

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Proceedings

Collaboration in a Competitive Market: The Collective Impact Model in University Legislative Relations

Lynn W. McGee, University of South Carolina

Couples Sleeping Apart - Separate Master Bedrooms and the Impact on the Real Estate and Related Markets

John E. Crawford, Lipscomb University

Creating Teams for Maximum Learning: Virtual and Face-to-Face

Laura Robinson, Kennesaw State University
Deborah Lester, Kennesaw State University

Strategies for Educating GEN Y &Z

Deborah Lester, Kennesaw State University
Aberdeen L. Borders, Kennesaw State University

Teaching and Learning in the Marketing Classroom: Contributions from Neuroscience

David J. Burns, Kennesaw State University
Sandra L. Pierquet

 
 

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