Research Issues in Fine Arts Marketing

Presenter Information

Kimball P. Marshall, Alcorn State UniversityFollow
Sharon Thach, Kentucky State UniversityFollow
Jon Littlefield, Dalton State CollegeFollow

Keywords

Fine arts marketing, fine art industry, fine art research, opaque markets, auctions, marketing intermediaries, marketing facilitators, artists, art galleries, museums, collectors, artist branding, art authenticity, technology and art

Document Type

Proceedings Paper