Assessing Cognitive Load and User Experience in Virtual-Reality Enhanced Blood Donations

Disciplines

Cognitive Psychology | Industrial Engineering | Other Electrical and Computer Engineering

Abstract (300 words maximum)

The aging baby boomer blood donor base, coupled with decreases from younger age groups, is an ongoing public health concern and impacts all people in need of blood transfusions regardless of gender, age, racial, or ethnic background. There is an urgent need to expand the blood donor pool to include more younger generations, first-time donors, and underrepresented populations. The integration of virtual reality (VR) technology and mobile apps represents a cutting-edge innovation in the field of blood donation. Leveraging the immersive capabilities of VR, this project seeks to alleviate anxiety, discomfort, and fear experienced by donors, particularly first-time donors, during the blood donation process. We will investigate the cognitive load of donors, such as anxiety, stress, and sensory overload, through different surveys and human factors instruments.

Academic department under which the project should be listed

SPCEET - Industrial and Systems Engineering

Primary Investigator (PI) Name

Robert Keyser

Additional Faculty

Joy Li, Game Development, yli49@kennesaw.edu

Maria Valero, IT, mvalero2@kennesaw.edu

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Assessing Cognitive Load and User Experience in Virtual-Reality Enhanced Blood Donations

The aging baby boomer blood donor base, coupled with decreases from younger age groups, is an ongoing public health concern and impacts all people in need of blood transfusions regardless of gender, age, racial, or ethnic background. There is an urgent need to expand the blood donor pool to include more younger generations, first-time donors, and underrepresented populations. The integration of virtual reality (VR) technology and mobile apps represents a cutting-edge innovation in the field of blood donation. Leveraging the immersive capabilities of VR, this project seeks to alleviate anxiety, discomfort, and fear experienced by donors, particularly first-time donors, during the blood donation process. We will investigate the cognitive load of donors, such as anxiety, stress, and sensory overload, through different surveys and human factors instruments.