Disciplines

Marketing

Abstract (300 words maximum)

Using a hand collected sample of annual corporate ESG reports, I propose to study the link between CEO compensation and ESG performance and its implications for firm performance. Using stakeholder theory, I propose that companies that link CEO pay with ESG outcomes would perform better in the stock market. This is conditional on other variables, such as diversity of the board and ESG report status.

Academic department under which the project should be listed

CCOB - Marketing & Professional Sales

Primary Investigator (PI) Name

Nik Nikolov

Included in

Marketing Commons

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CEO Compensation and CSR Linked Initiatives: An exploratory study

Using a hand collected sample of annual corporate ESG reports, I propose to study the link between CEO compensation and ESG performance and its implications for firm performance. Using stakeholder theory, I propose that companies that link CEO pay with ESG outcomes would perform better in the stock market. This is conditional on other variables, such as diversity of the board and ESG report status.