The Role of Extraversion and Conscientiousness in GroupMe Activity

Disciplines

Social Psychology

Abstract (300 words maximum)

The current study examines whether two specific personality traits, extraversion and conscientiousness, correlate with frequency of GroupMe usage among college students. GroupMe is an instant text-messaging app that is popular among college students. Research with other social media platforms, such as Facebook, have shown that users are more likely to be extraverted than non-users (Brailovskaia & Margraf, 2016). People who are more extraverted and conscientious are more likely to use social media frequently because they have higher rates of perceived enjoyment (Wang et al., 2012). Although studies have been conducted using other social media platforms, there is a lack of information on whether personality traits are associated with GroupMe use. Participants will respond to an online survey containing questions about the rates of their extraversion and conscientiousness, as well as the frequency of their GroupMe usage. Participants will include college students from an introductory psychology course to represent our target demographic. We expect participants with higher levels of extraversion to interact with and use GroupMe more frequently than those who are less extraverted. We also expect participants with higher rates of conscientiousness to have higher rates of GroupMe usage because the interactions might aid in higher academic achievements. Thus, we expect positive correlations between the two personality traits and frequency of GroupMe use. Our study will help further the growing body of knowledge on the fairly new topic of how personality traits are related to social media use.

Academic department under which the project should be listed

RCHSS - Psychological Science

Primary Investigator (PI) Name

Jennifer Willard

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The Role of Extraversion and Conscientiousness in GroupMe Activity

The current study examines whether two specific personality traits, extraversion and conscientiousness, correlate with frequency of GroupMe usage among college students. GroupMe is an instant text-messaging app that is popular among college students. Research with other social media platforms, such as Facebook, have shown that users are more likely to be extraverted than non-users (Brailovskaia & Margraf, 2016). People who are more extraverted and conscientious are more likely to use social media frequently because they have higher rates of perceived enjoyment (Wang et al., 2012). Although studies have been conducted using other social media platforms, there is a lack of information on whether personality traits are associated with GroupMe use. Participants will respond to an online survey containing questions about the rates of their extraversion and conscientiousness, as well as the frequency of their GroupMe usage. Participants will include college students from an introductory psychology course to represent our target demographic. We expect participants with higher levels of extraversion to interact with and use GroupMe more frequently than those who are less extraverted. We also expect participants with higher rates of conscientiousness to have higher rates of GroupMe usage because the interactions might aid in higher academic achievements. Thus, we expect positive correlations between the two personality traits and frequency of GroupMe use. Our study will help further the growing body of knowledge on the fairly new topic of how personality traits are related to social media use.