Development and Validation of a Scale Measuring Attitudes Toward Smoking

Authors

Ted H. Shore, Kennesaw State UniversityFollow
Armen Tashchian, Kennesaw State UniversityFollow
Janet S. Adams, Kennesaw State University

Department

Marketing and Professional Sales

Document Type

Article

Publication Date

10-2000

Abstract

The authors developed the Smoking Attitudes Scale (SAS) and administered it to 2 samples of U.S. students who were smokers or nonsmokers. Exploratory and confirmatory factor analysis with LISREL (K. G. Joreskog & D. Sorbom, 1989) methodology revealed that the SAS consists of 4 factors. The overall instrument possesses good internal consistency and adequate construct validity as well.