The narrative persuasion interactivity model: Maximizing persuasive storytelling in the interactive age

Authors

Amanda J. Weed, Kennesaw State University
Alexandra Beauchamp, Ohio University
Karen Freberg, University of Louisville

Department

School of Communication and Media

Document Type

Article

Publication Date

1-21-2021

Abstract

No abstract provided

Journal Title

Innovations and Implications of Persuasive Narrative

First Page

3

Last Page

21

Digital Object Identifier (DOI)

NA