"Successful Liaison Marketing Strategies" by Jamie M. Graham

Article Title

Successful Liaison Marketing Strategies for Library Instruction: The Proof is in the Pudding

Authors

Jamie M. Graham, Coastal Carolina UniversityFollow

Abstract

There are many tried and true forms of marketing libraries today. Networking, emailing, calling, and requesting an audience with a department are all common practices. The key to successfully utilizing these practices in your liaison areas is persistence.