Date of Award
Master of Arts in Professional Writing (MAPW)
Dr. Lara Smith-Sitton
Dr. Todd Harper
Historically, writing and communication practices have been vital components in the nonprofit sector. With the rise of the COVID-19 pandemic, the writing and communication practices within the nonprofit sector have been forced to adapt and change for organizations to continue disseminating their missions and continuing fundraising. Specifically, animal welfare nonprofit organizations have had to shift their communication practices in the wake of the virus. This capstone aims to answer questions about the value of writing and communication practices, and also answer research questions about the effects of COVID-19 on the animal welfare nonprofit sector. Through secondary and primary research, in the form of interviews with nonprofit leaders, the value of writing and communication practices has only increased due to the worldwide crisis caused by COVID-19.