Title
Quality is Becoming More About Taste and Less About Cost: Eeg and Survey Study on Consumer Behavior
Department
Information Systems
Document Type
Article
Publication Date
1-1-2013
Journal
Neuromarkting Theory & Practice
Volume
4
First Page
16
Last Page
17
Recommended Citation
Brown, Charnetta; Randolph, Adriane; and Burkhalter, Janee, "Quality is Becoming More About Taste and Less About Cost: Eeg and Survey Study on Consumer Behavior" (2013). Faculty Publications. 3986.
https://digitalcommons.kennesaw.edu/facpubs/3986