Department
Marketing and Professional Sales
Document Type
Article
Publication Date
1-1-2014
Recommended Citation
Forbes, Lukas P., Terry W. Loe, Robert M. Peterson, Robert C. Erffmeyer, and Michael C. Boehm (2014), “Establishing, Growing, and Running a Sales Program: An Analysis of Certified University Sales Centers,” Journal of Selling 14 (1), 6-19.