Policies and Procedures
This document details the marketing plan created by the Electronic Resources Librarian and the Strategic Marketing & Outreach Librarian to market upcoming database trials at the KSU Library System. It includes responsibilities for all collaborators essential to marketing database trials to the KSU community, the timeline, and the digital and physical marketing strategy used by the Strategic Marketing & Outreach Librarian and the Liaison Coordinator.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License
Blanton-Watkins, Jackie and Jacobs, Jennifer, "Database Trials Marketing Plan" (2018). Collection Development Unit. 6.