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http://digitalcommons.kennesaw.edu/ama_proceedings/2017/INT-SOCMEDMKTG_T08

Keywords

social media, Centennials, consumer behavior

Document Type

Proceedings Abstract

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Who are the Centennials: Marketing Implications of Social Media Use and Preferences (pp. 179-181)

http://digitalcommons.kennesaw.edu/ama_proceedings/2017/INT-SOCMEDMKTG_T08